Pocket FM names Sunanda Sahoo as Vice President – Human Resources

Pocket FM has appointed Sunanda Sahoo as Vice President – Human Resources, adding seasoned people leadership to a rapidly scaling audio entertainment platform. Sahoo brings extensive HR experience spanning talent acquisition, capability building, and culture programs; most recently, she led HR for the Innerwear & Athleisure business at Aditya Birla Fashion and Retail. At Pocket FM, her scope covers the full people lifecycle, workforce planning for high-growth teams, employer branding to attract scarce skills, and scalable talent processes that keep pace with product and market expansion. The role also includes modernizing performance architecture, advancing learning agendas for creators and tech talent, and strengthening managerial effectiveness through coaching and structured development pathways. As the company deepens its content and technology investments, HR will function as an operating system, codifying how teams collaborate, how decisions escalate, and how success is measured across functions. Sahoo is expected to harmonize policies for hybrid work, elevate inclusion and wellbeing programs, and weave data into HR decision-making so leaders manage with facts, not anecdotes. For Pocket FM’s creators, engineers, and growth teams alike, her mandate is clear: build a people engine that is fair, fast, and future-ready, so scale enhances, not erodes, the listener experience.